There is a study which reveals that most people, the thought of losing phone is more distressing than breakups. A study conducted for security software firm Kaspersky Lab made participants rate “most distressing incidents.”
Only a family member’s illness was able to beat out losing a phone and the inability to retrieve digital photos, which ranked second and third in the list.
Breakups were only considered the fourth “most distressing” incident, followed by a hacked social media account, the loss of digital contacts, a quarrel with a friend, family member or partner, a car accident where no one got hurt, a bad day at work, and a pet’s illness.
The study also showed that people are willing to give their photos and other personal details away for as little as $11.11 or around P553.72.
According to Andrei Mochola, head of consumer business at Kaspersky Lab: “The experiment showed us interesting and reflective results: while people believe that they understand the value of their data, the emotional value isn’t reflected in their everyday actions. On the one hand, people seem to be aware of the types of data that are more important to them – they believe their digital memories, such as photos, are extremely distressing to lose.”
Kaspersky Lab’s study included an online survey by research firm Toluna of 16,250 female and male users aged over 16 years old from 17 countries, and two behavioral analysis experiments by the University of Wuerzburg in Germany.
The Philippines was not included in the study.
Source: abscbn
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